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Parle-G Biscuit Features Instagram Influencer’s Face
In a surprising move, Parle, the renowned biscuit manufacturer, replaced the iconic Parle-G girl’s image on its packaging with the face of a popular Instagram influencer. This decision was a response to a viral video by content creator Zervaan J Bunshah, who posed a humorous question to his followers. Let’s delve into the details of this exciting development and discover the story behind it.
Parle-G, the beloved biscuit brand
Parle-G, the beloved biscuit brand, recently shook up the internet by featuring the face of an Instagram influencer on its packaging, replacing the iconic Parle-G girl. This unexpected twist was a direct response to content creator Zervaan J Bunshah’s viral video, where he playfully questioned his audience. In the video, Mr. Bunshah, seated in a car with a perplexed expression, humorously posed the query, “If you meet the owner of Parle, do you call him Parle sir, Mr. Parle, or Parle G?” Accompanying the video was the catchy ‘Ae Jee Oo Jee’ track from Anil Kapoor’s classic film, ‘Ram Lakhan.’
Here Is the Video
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Parle-G official Instagram Responded
Within just three days of its release, the video became an internet sensation, prompting amusing reactions from Instagram users. Capitalizing on the video’s popularity, Parle-G decided to join in the fun by incorporating a witty comment. The official Parle-G account responded to Mr. Bunshah, saying, “Bunshah ji, you can call us the OG.”
Taking the engagement to another level, Parle-G showcased a cheerful image of Mr. Bunshah on its biscuit packaging, effectively replacing the iconic girl. The caption read, “While you figure out what to call the owner of Parle-G, you can call us your favorite biscuit to enjoy with a cup of chai. What say, @bunshah ji?” This heartwarming gesture elicited a delighted response from Mr. Bunshah, who nostalgically expressed his love for Parle-G biscuits during his childhood.
Amidst the overwhelmingly positive feedback, Internet users praised Parle-G’s playful initiative, with many considering Mr. Bunshah fortunate to receive such recognition. One user remarked, “Wow, this is an amazing gesture,” while another exclaimed, “This is hella creative!” Numerous users conveyed their excitement, expressing their desire to see Mr. Bunshah’s photo on every Parle-G biscuit packet.
Conclusion:
Parle-G’s decision to feature the face of an Instagram influencer on their biscuit packaging, replacing the iconic Parle-G girl, has captivated social media users. Through a mutual exchange of humor and appreciation, the brand successfully leveraged the viral video by content creator Zervaan J Bunshah. This innovative move has not only sparked joy but also rejuvenated the brand’s connection with its loyal consumers. As we eagerly await further delights from Parle-G, let us savor our beloved biscuits, which have become an integral part of our lives.